Winning Mark Blog

Social media's growing influence on politics

Wed, 25 Aug 2010 12:22:39 -0800

There’s no doubt social media has changed the way we live and work, and new studies are showing that sites like Facebook and Twitter are also having a major impact in the halls of Congress.

Online advertising shouldn't have to be DIY

Tue, 03 Aug 2010 11:24:40 -0800

AOL has launched a cookie-cutter, do-it-yourself online advertising purchasing platform in time for this fall’s midterm elections. The internet giant says AOL Advertising Politics is geared toward new and less experienced campaigns that will likely be making online ad buys for the first time this fall.

BP oil spill threatens reproductive health

Mon, 12 Jul 2010 18:54:18 -0800

Winning Mark is proud to work with campaigns for reproductive rights and health. This blog post by Kimberly Inez McGuire with the Reproductive Health Technology Project talks about the links between the oil spill, toxic chemicals, and environmental and reproductive health and justice in the Gulf region.

Chemical reform video goes viral

Wed, 07 Jul 2010 19:54:28 -0800

Winning Mark client Safer Chemicals, Healthy Families found a way to have fun with the serious issue of toxic chemical regulation in this new video. The organization created this video to raise awareness about the need for Congress to pass chemical reform.

Maps shed new light on crime data

Tue, 15 Jun 2010 16:17:14 -0800

Here is an interesting use of mapping with a data set. In San Francisco, Data Visualization Engineer Doug McCune took the city’s 2009 crime statistics and mapped the crimes as if they were elevation. The more crime in an area, the higher the peak.

Video rallies support for Safe Chemicals Act

Tue, 08 Jun 2010 14:50:46 -0800

Join Safer Chemicals, Healthy Families in the fight to protect families from toxic chemicals. The organization released a video today outlining why exposure to toxic chemicals is a real health threat and why we should support legislation regulating those chemicals.

Winning Mark's United Way report wins rave reviews

Sat, 17 Apr 2010 07:31:49 -0800

The challenge: take United Way’s multifaceted impact on the community and put it into one attractive, concise and easy-to-understand document. The result? A report that United Way says sets the standard.

Ads prompt Obama to reject Sudan election

Fri, 16 Apr 2010 14:47:15 -0800

Sudan is in the midst of a historic election. Omar al-Bashir, widely regarded as a dictator, is the incumbent and is expected to win. International monitors are in the country for the election and many are concerned about the legitimacy of an al-Bashir win. The Save Darfur Coalition is lobbying President Obama to reject an al-Bashir election.

Oregon shows progressives how it's done

Wed, 31 Mar 2010 15:42:12 -0800

After Republican Scott Brown’s election to the late Ted Kennedy’s Senate seat, many were asking whether any progressive change could be achieved despite Democratic control of the Congress and the White House. But within days of the Brown election, Oregon showed an alternative vision of what is politically possible.

Simplify posting URLs on TweetDeck

Mon, 15 Mar 2010 16:00:00 -0800

Have you ever wished you could track hits to URLs you tweet using TweetDeck? If you are using TweetDeck to post updates to Twitter, and wish you could track hits easily, there is a simple way to sync up a URL shortening service with TweetDeck.

Bit.ly is going pro

Tue, 09 Mar 2010 16:33:00 -0800

The industry standard for shortening URLs, bit.ly, is now offering a service for Web publishers who want to push branded shortened URLs on Twitter and other sites. If you shared a link from The New York Times, The Onion, The Huffington Post or a number of other online news sources on Twitter recently, you might have notice that the links are now branded.

Protect Your Privacy on Facebook

Thu, 28 Jan 2010 13:06:45 -0800

If you are a) on Facebook and b) a busy person it’s likely that the social networking site’s new privacy settings rolled out last month weren’t your top priority. If you just agreed to the simplest option of selecting Facebook’s...

Darfur, Larger than Life

Mon, 25 Jan 2010 10:15:06 -0800

The September G20 summit was a high-profile opportunity to get a message out to dignitaries attending the global economic summit from around the world. The Save Darfur Coalition was able to do just that with media designed and produced by...

Google Maps Meets Pizza Delivery

Thu, 31 Dec 2009 12:07:28 -0800

When Google launched the My Maps feature in 2007, they allowed anybody with a Google account and a little bit of patience to share their creation with the world. Organizations from Save the Elephants to the U.S. NOAA have used...

Email Client Report from Campaign Monitor

Tue, 01 Dec 2009 09:47:21 -0800

Among all the ways to communicate a message – print advertising, direct mail, social media, blogs – one of the most relevant and personal approaches is still e-mail. Winning Mark creates outbound e-mails for clients that are customized to the...